{"id":294,"date":"2016-05-16T08:00:09","date_gmt":"2016-05-16T08:00:09","guid":{"rendered":"https:\/\/www.rossstreetagency.com\/?p=294"},"modified":"2016-05-16T04:50:18","modified_gmt":"2016-05-16T04:50:18","slug":"ross-street-agency-celebrating-2-years-in-business","status":"publish","type":"post","link":"https:\/\/www.rossstreetagency.com\/?p=294","title":{"rendered":"Ross Street Agency &#8211; Celebrating 2 years in business"},"content":{"rendered":"<p><strong>Crazy or Brave? The Up&#8217;s and Down&#8217;s of being an Small Business Owner<\/strong><\/p>\n<p>It&#8217;s been two years since I jumped off a cliff and decided to be my own boss instead of an employee. Most entrepreneur critics claim that it takes two years to get established as a small business and move past the start-up phase.\u00a0 So, now as I enter into my third year in business the jury is still out if this decision was crazy or brave.<\/p>\n<p>In some way&#8217;s the start-up phase was easier than the growth stage. I had instruction and guidance from business coaches, financial support from the Ministry of Colleges and Training through the Elgin Business Resource Centre, and I picked a name, built a website and got a business license.<\/p>\n<p>I had twenty-five years senior administrative experience and spent eleven years working in the federal government paired with a Master&#8217;s degree. I am very computer literate, can bounce between writing and graphic design with ease, I type extremely well and have excellent communication skills.\u00a0 I play well with Survey Monkey, Glip and Quickbooks.\u00a0 I can write policy and news releases, research just about anything, draft briefings for Minister&#8217;s and contracts for authors.<\/p>\n<p>When I made the decision to start my own business, I decided becoming a virtual administrative consultant or assistant just made the most sense for my skill set.<\/p>\n<p>My first year was full of ups and downs. I made mistakes that I never would have made if I worked for someone else. As a virtual assistant, the nature of my business is to work remotely, and on-line. But some clients are unfamiliar with that and often uncomfortable.\u00a0 I charged too little and didn&#8217;t communicate enough with clients to their liking.\u00a0 It took me a while to put myself in their shoes and ask how THEY liked to work.<\/p>\n<p>I have a certain work style and I would take a job and just get it done. I didn&#8217;t give updates or check in&#8230;I was busy&#8230;working. But after a few bumps in the road, I now understand that these discussions have to happen before hand.\u00a0 To be successful, I have to ask the client what they want in this business arrangement, how they would like me to communicate with them and share with them my work style.<\/p>\n<p>Did I lose a couple of clients in my first two years&#8230;yes, but only a couple. That was painful for me and stressful.\u00a0 I hadn&#8217;t experienced that before. But like anything, I have to believe it happened for a reason.\u00a0 In order for this business to work, there has to be a fit between the client and myself.\u00a0 And, sometimes you just have to let go, move on and learn that lesson so the next client benefits from it.<\/p>\n<p>Another difficult discussion in the first year was telling people how much I charge. I was worried that some people would think it was too much while other people thought it wasn&#8217;t enough.\u00a0 I still debate with myself over this but two years in I have a better idea of my time on various projects and I am at peace with my worth.\u00a0 My skills and work experience and education are valuable.\u00a0 They have worth and in order for me to use that to your advantage as a client, I have a rate that fairly compensates me for what you are getting.<\/p>\n<p>I can honestly say I have never had anyone complain about the quality of work I have delivered for them.<\/p>\n<p>Initially, in my start-up phase I thought I could do it all. I had a very long list of services. Some were basic and some complex. That got mixed reviews from potential clients.\u00a0 People thought it was odd that I had such a long list of services.\u00a0 Over the past two years, I have refined what it is I like to do and gauged what services are being requested by clients.<\/p>\n<p>Advice from other&#8217;s in the business has been to find my niche and do it well. Other&#8217;s have commented that my website was too wordy and didn&#8217;t convey the depth and scope of my abilities.<\/p>\n<p>So, Ross Street Agency 2.0 has been born. I have focused my new website on an easier to navigate services page and reduced my scope of projects to be more senior administrative, research and writing and government relations.<\/p>\n<p>Convincing others that they need a virtual assistant for their business solutions is still a work in progress. And, as I enter my third year in business I hope it will still be working for many more years.<\/p>\n<p>The jury is still out on whether that is crazy or brave &#8211; but at least I have a fantastic new website!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Crazy or Brave? The Up&#8217;s and Down&#8217;s of being an Small Business Owner It&#8217;s been two years since I jumped off a cliff and decided to be my own boss instead of an employee. Most entrepreneur critics claim that it takes two years to get established as a small business and move past the start-up [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-294","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/www.rossstreetagency.com\/index.php?rest_route=\/wp\/v2\/posts\/294","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.rossstreetagency.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.rossstreetagency.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.rossstreetagency.com\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.rossstreetagency.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=294"}],"version-history":[{"count":1,"href":"https:\/\/www.rossstreetagency.com\/index.php?rest_route=\/wp\/v2\/posts\/294\/revisions"}],"predecessor-version":[{"id":295,"href":"https:\/\/www.rossstreetagency.com\/index.php?rest_route=\/wp\/v2\/posts\/294\/revisions\/295"}],"wp:attachment":[{"href":"https:\/\/www.rossstreetagency.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=294"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.rossstreetagency.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=294"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.rossstreetagency.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=294"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}